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3 Trends That Show How the Very Notion of TV Entertainment Is Changing & How This Relates to Events & Conferences

May 31, 2018 Tim Arthur

Following is a great infographic from “think with Google” about TV Entertainment, read along as we explain how that has a direct correlation to events. And why maybe it’s time we started thinking about events more like a TV show with a fantastic gigantic cast.

Trend #1


Just as TV content is here to stay so are events and conferences, but now people are attending in their own way whether that is in person or via the live stream. If you aren’t live streaming your events you are missing most of your audience.

Trend #2


Just like how people want to “Game of Thrones”-related videos on YouTube, they also want behind the scenes content from your conference or trade show. It’s time to pull back the curtain and supplement the keynote live stream with “behind the scenes” interviews of the keynote speakers as they come off the stage or in the green room as they are waiting to go on… It’s time to make use your event as an online show that generates the content your audience is hungry for…

Trend #3


FOMO is real. This is so true. Your audience is dying to attend your event, but life gets in the way for most of your audience and only a small fraction can actually attend your event in person. The Facebook Live stream helps the majority of your audience that can’t attend feel connected in a digital way. At the very least they want to see the highlight video that shows their buddy and their favorite Thought Leader having an engaging conversation in the hallway track. Or their favorite Influencer at the “after party” having a great experience. Or maybe they were present at your event, but like a recent attendee told me, “I don’t attend any of the sessions while I’m at an event, I’m to busy meeting with people. But at home I begin each day by viewing 1-2 of the conference breakout session videos while I’m sipping my coffee.”

If you’d like to learn more about how we can help you extend your event beyond the four walls and into the future, please give us a call at 1-888-695-2396. Or if you’d like to view the complete “think with Google” infographic, click here.

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Video Has the Best ROI

January 10, 2018 Tim Arthur

Every conference organizer and event planner thinks about ROI (return on investment); understandably, they care about turning $1 into $2 (or $20). Fantastic! The good news is 83% of businesses report seeing an ROI with video. Not only that, most marketers agree that video content generates a higher ROI than all other types of content.

With 71% of consumers watching more video online than a year ago, brands can no longer ignore its growing popularity. Thankfully, creating great content has never been easier! Just call the Event Video Experts at e3 Webcasting, we have several levers we can pull to increase attendance, revenue, and the ROI at your event. We love events + video and the convergence of the two. We would be honored to live stream webcast your event, record your speaker sessions, film influencer interviews, capture your community member spotlight videos, and create a highlight reel that showcases your event experience and sponsorship opportunities. We can be reached at 1-888-695-2396 or email us at [email protected]

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Mapping Live Stream Webcast Across the US and Around the World

June 19, 2013 Tim Arthur0

Webcasting from San Francisco, California, Ways to Bring Your Aerial Imagery into OpenStreetMap

Earlier this month the 2013 State of the Map US conference was held in beautiful San Francisco at the Mission Bay Conference Center June 8-9, and e3 Webcasting was honored to live stream webcast video of each session around the globe. 380+ people came out to talk OpenStreetMap, learn from each other, and move the project forward. Bonnie and Alex from the MapBox team were amazing to work with and made sure we had everything we needed to make the live stream video webcast happen.

craigslist and OpenStreetMap

Dennis Watson’s presentation on building a craigslist scale map installation with OpenStreetMap (OSM) data was very insightful. He explained that craigslist serves 50 billion monthly page views to 60 million users across 700 sites in 70 countries, naturalized into 13 languages. Craigslist users post 100 million+ classified ads per month, including more than 2 million new job listings per month, and how self hosting a complete map service from top to bottom at this scale presents many challenges including: live updating of OSM data, map styling and design for sense of purpose, rendering and serving maps to end users, geocoding user input, searching geodetic data, displaying geodetic results in meaningful ways that the end user can understand, giving back to OSM with user data feedback. In his talk Dennis addressed the above issues and discussed how his team implemented the above at craigslist scale. His overview of the zoom tile numbers were staggering at 17 billion tiles. It was great to get an look inside craigslist from a mapping perspective.

OpenStreetMap and foursquare

Nathaniel V. Kelso and David Blackman’s presentation on “Introducing Quattroshapes! The Global Polygon Gazetteer”, was a really interesting insiders look into foursquare’s need for quality place data to power its geocoding engine to ensure the best user recommendations. When someone searches for best coffee in Manhattan, a simple venue to place point or venue to place bounding box search can result in venues in Manhattan and Jersey City overwhelming the results for Manhattan. To improve these recommendations, they’ve created an authoritative source of polygons around a curated list of places. This gazetteer of non-overlapping polygons provides more relevant results to users than just simple point geometries. This work is based on several factors including: geocoded photos from Flickr, foursquare checkins, and an extended version of Natural Earth. This new polygon gazetteer data is used in David Blackman’s TwoFishes, the coarse splitting geocoder (and reverse geocoder) written in scala at foursquare. It was great to get to see how foursquare and others are managing their mapping data.

Building Community in Nicaragua

Felix Delattre’s presentation on community mapping in Nicaragua was a great overview on using OpenStreetMap to get people involved and working with technology. And at the same time building community by making a map of the community. Creating an open data map helps grow the local economy and adds value to the city. His talk covered how the OpenStreetMap community gained momentum in the country, what lessons they have learned on community building with OSM, what real life problems exist, what makes mapping in Central America unique, and where the local community wants to go next. His story-telling session about his experiences, the monthly mapping parties, their influence on local politics, and communities, was very engaging.

The State of the Map US was an amazing conference with speakers ranging from the National Park Service to Voxel.js an open source port of Minecraft, to the Redcross and how maps played a huge role in the Haiti earthquake relief efforts and how the OpenStreetMap project was able to give back to the community. If you missed the conference or you missed the live stream webcast of the conference you can watch all the session videos on the State of the Map US conference website. See you next year at the conference or online.

SOTMUS 2013 Conference 411

If you’d like to learn more about the State of the Map US 2013 Conference or would like to attend a conference in the future, you can find out more by visiting the conference website or following them on Twitter:
Website: SOTMUS
Twitter: @sotmus
Conference Videos On Demand: SOTMUS 2013 Vimeo Channel

Some of our favorite Tweets from the State of the Map US 2013

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iOS App Makers’ Conference Videos

January 31, 2013 Tim Arthur0

iOS App Makers @ Renaissance iOS Conf

This January, for three days, the best of the iOS app making community came together to instruct those in attendance at the Renaissance.io conference how to excel at the business, design, and technology of making apps. e3 Webcasting was there at the Mission Bay Conference Center to capture the making of the best iOS app makers’ conference. Created by Tim Burks of Radtastical Inc., and Bill Dudney of Gala Factory, Renaissance is the iOS app makers’ conference.

App makers aren’t just programmers. They develop ideas into apps that impact our lives. To kick off day one of the conference Brenda Chapman, who wrote and directed Pixar’s Brave, was on hand to encourage the audience to “Dare It,” by daring to be and to do something different.

There’s no substitute to learning from the best. The Renaissance conference brought together experts in a variety of fields for three days of sharing knowledge and networking. Day two’s Keynote was presented by Ken Segall, ex-Creative Director for Chiat/Day, who worked with Steve Jobs to name the iMac. Ken, encouraged everyone present to “Focus It” and remind us that “Simplicity is not a trend.” Ken’s presentation really made me want to read his book “Insanely Simple.”

After creating a list of the most important subject matter for iOS app makers to know and finding the best people in the industry to speak on those topics, Renaissance’s day three was awe-inspiring. Tim Berry wrapped up the conference with the final keynote charge to go out there and “Do it.” Known as the “the Obi Wan Kenobi of Business Plans“, and Tim Berry closed with advice for critical thinking and planning that we can use to launch our ideas to success.

My top 10 take-aways from the Renaissance Conference:

  • 1. Winning in the App Store – Lux Chen of Esper Labs

    Showcases a great marketing strategy to get you on the charts plus a cross.

  • 2. Winning in the App Store – Lux Chen of Esper Labs

    Also shares a cross-promotion game plan for your game.

  • 3. Winning in the App Store – Lux Chen of Esper Labs

    Presents the per user RIO metrics to you need to know to survive.

  • 4. Winning in the App Store – Jessica Kahn of Disney Interactive Media Group

    Shares one of the research tactics Tapulous used to figure out if that app was going to be a winner or a loser.

  • 5. Apps for Everyone – Brendan Clavin of Tethras

    Presented some very interesting language data for iOS app localization.

  • 6. Apps for Everyone – Brendan Clavin of Tethras

    Shared an interesting localized SEO strategy for naming your next app.

  • 7. Apps for Everyone – Lan Lin of iPhone Localizer

    Explained the keyword difference between apps targeted at the Chinese market vs. apps targeted at the Japanese market.

  • 8. Apps for Everyone – Lan Lin of iPhone Localizer

    Provided a great tip, about how-to test different markets before localizing your complete app.

  • 9. Intentional Marketing – Tan Tmangraksat of Velti

    Showed some really fun revenue charts for iOS apps vs. other platforms.

  • 10. Intentional Marketing – Kat Gordon of Maternal Instinct and creator of the 3% Conference

    Shared the statistic that the average user has 65 apps on their phone and what that means to you as an app developer.

There were too many great take-aways from the Renaissance iOS conference to list them all here. So much so, that you should watch the videos… Click here to view the videos: Renaissance.io.

Renaissance the iOS app makers’ conference 411

If you’d like to learn more about the Renaissance Conference or would like to attend next year’s conference you can find out more by visiting the conference website or following them on Twitter:
Website: Renaissance
Twitter: @renaissanceio
Hashtag: #renio
Facebook: Renaissance

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