WHAT’S GOING ON

Behind-The-Scenes

In the e3 Webcasting Studio

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May 29, 2012 Tim Arthur0

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Webcasting is definitely being leveraged by organizations and companies of all sizes as a way to expand their reach as well as the impact of key events, conferences and messages. Based on the nature of your business, you could use live streaming as well as on-demand videos in several ways:

  • Provide live-motion training courses and product or service information for your customers, trade partners and staff
  • Make use of the technology to demonstrate and promote your products and services
  • Create live announcements, host online conferences, or distributed awareness about events to promote your services or products

For staff and customers in many geographical locations, streaming events lets you cost-effectively reach a broader audience with your message. There are many advantages that can be obtained by utilizing this remarkable technology. Employing additional engagement and interaction resources will further engage the viewers prior, during, and after the event. Following is a list of a few of those benefits:

  • Broader audiences

    Via webcasting, there is potential to reach anyone anywhere; all a viewer needs is internet access. The largest benefit is that you could significantly expand access to information and events. With regard to training staff as well as sub-contractors, everyone is able to receive the exact same training and information simultaneously – this ensures consistency. For the product launch, press along with other constituents will all view the release at the same time.

  • Reduce expenses

    Consider all of the expenses associated with travelling, hotels, venues, meals, plus much more that add up when producing a traditional event. Many of these expenses can now be eliminated with the power of webcasting / streaming. The expense of webcasting / streaming is also much less than those related to satellite subscriptions.

  • Increased revenue

    Utilizing webcasting technology can increase the productivity of your personnel in addition to reaching more customers while demonstrating a leading edge advantage and image. Additionally, it may help your business drive activity and achieve results quicker, minimizing the time and effort necessary to market your services and products.

  • Connect to your target audience

    Your online viewers can remain as engaged just as if being present for your message’s presentation. The website and server that is hosting the live webcast / video stream can be configured so that people viewing online can write in questions and receive answers real-time. You can also monitor student / viewer engagement and performance, therefore improving transparency as well as accountability.

  • Smaller environmentally friendly footprint

    Being a good steward of the environment can not only be a competitive enterprise advantage, but more importantly, we believe, per the Bible, it is the right thing to do. Because of the digital nature of webcasting, you are able to reduce the environmental footprint of the event as well as the organization.

  • High quality product

    Webcasting provides for high quality video and audio broadcast messages.

  • Scheduling Convenience

    Video-on-demand programming can be viewed in the comfort of your own home or workplace. Additionally, instructors and presenters can easily broadcast from almost anywhere.

  • Rich-Media Content

    A wide variety of content exists to choose from. Along with webcasting, you have the overall flexibility of incorporating various presentation methods and multimedia. You even have the option of recording excellent video tutorials for use indefinitely, as video-on-demand.

  • Broadcasting Signal Range

    Webcasting creates an unlimited range for broadcasting while radio and television, for instance, has limited signal strength. Webcasts can be secured with Geo-Locking, if you need this feature.

e3 Webcasting, LLC., will manage all aspects of production for your live event webcast so that you can focus on what’s important, “your event’s message”. Our professional webcasting crew will provide you with a single point of contact for live webcasting and streaming production. We will work with you, as well as for you, to execute an effectively successful live webcast event.

For more information regarding the streaming services provided by e3 Webcasting or to speak with a representative, please contact us.